Step 1 - Diagnosis

• Preprocessed and cleaned the waste management database to compute market indicators and company-specific KPIs, such as:
• Total waste generated by industry, treatment/disposal type and state
• Concentration of generation
• Market share
• Portfolio share

Step 2 - Identification of growth opportunities

• Identified areas where clients were under-performing relatively to their "natural share" or other performance benchmarks
• Identified opportunities to grow in new areas (e.g. new treatment type located at an existing facility)

Step 3 - Design of a strategy to address the growth opportunities

• Performed "voice of customer" interviews to identify pain points and understand potential differentiating dimensions
• Designed offers and associated business models